G-200 People Preparing 2018 PyeongChang
Event Promotion in 2017
We prepared a ceremonial event that invited the people preparing PyeongChang 2018 Winter Olympics and 2018 Paralympic Winter Games. We brought up the public’s interest about the Olympic games and heightened the heat for the Olympics. FM’s aim was to create a program with communication and participation as the core values. We had worked together to build a participatory ceremonial event focusing especially on the people making the Olympics possible. We paid meticulous attention at all stages, from constructing the agora type stage, operating participatory program, and even to the smallest things like writing out each scenario script line. Our effort came back with positive assessment. After the event, appointing the president as the Olympic’s public relations ambassador and the SNS relay campaign with Yuna Kim aroused ongoing interest and participation from the public. We received high satisfactory feedback from the client as the result.




Duration of the event
July 24th, 2017
Place of Event
Pyeongchang Alpensia Resort
PM
Kim Min Jung
Participated BM in the Project

Cha Ki Ho
BM

Chung Joon Hyung
BM

Kim Chang Deock
BM

Kim Dong Hyun
BM

Kim Ji Hye
BM

Kim Ki Yeon
BM

Kim Min Jung
BM

Kim Yun Ju
BM

Lim Seul Gi
BM